Blogging Godfather Kevin O’Keefe has some thoughts on using RSS feeds to promote law firms. Twenty years ago I used to tell everyone that an RSS feed was an absolutely essential part of any law firm’s web presence. I’m not as sure of this now. I agree with Dennis Kennedy and Tom Mighell that the environment today is different. My sense is that fewer people are using RSS feeds to locate information.

HOWEVER, there is still at some benefit to RSS feeds–and maybe a lot for some lawyers. When you can add an automatically-generated RSS feed to your website, as with any Lexblog product, it’s a no brainer. Let it work for you.

I’m working on a longer analysis of legal blogging today. Watch this space.